Digestive Health Resource Guide now available at Rexall


The new Digestive Health Rexall Resource Guide was developed by the CDHF with input from Canada’s leading experts in digestive health and disease and is available for free at Rexall, Rexall Pharma Plus, I.D.A. and Guardian pharmacies across Canada starting today.

The CDHF and Rexall aim to help some of the 20 million Canadians living with digestive disorders by providing practical, fact-based information that is reassuring and can be acted upon. The information contained within the new digestive health guide is organized into short, easy-to-read sections that allow individuals to quickly access information. It contains facts about digestion and 15 common digestive diseases. It also provides general information about lifestyle measures to enhance digestive health and highlights alarm symptoms that could be suggestive of serious problems.

People mistakenly blame themselves for symptoms as bad lifestyle choices rather than acknowledging conditions requiring medical attention. As a result, the growing prevalence and impact digestive disorders have on Canadian lives, our economy, and health care system is enormous. According to a recent report published by the CDHF, Canada has one of the highest prevalence and incidence rates of digestive disorders in the world. Each year, approximately 20 million Canadians are affected by some digestive disorder and we incur over $18 billion in health care costs and lost productivity as a result of these illnesses.

"Traditionally digestive diseases have been considered taboo and too embarrassing for people to talk about," says Dr. Richard Fedorak, President of the CDHF, and Head, Division of Gastroenterology, University of Alberta. “It is important people living with undiagnosed digestive illnesses understand that there are serious consequences attached to common digestive symptoms that are left untreated. We encourage all Canadians to learn how to protect and enhance their digestive health, speak out about symptoms, seek medical attention, and inquire about the preventative treatments available.”

“As a leading pharmacy retailer in Canada, it is important for us to provide a much-needed service to our customers,” says Tracey Phillips, Director, Pharmacy Services, Marketing and Supply Chain Management. “This new digestive health guide demonstrates our commitment to providing a complete healthcare experience for our customers from the moment they enter our stores.”

For further information about this digestive health resource put together by the Canadian Digestive Health Foundation and Rexall, please visit a Rexall or Rexall Pharma Plus near you or visit www.CDHF.ca.

About the Canadian Digestive Health Foundation

Over 20 million Canadians suffer from digestive disorders every year. The Canadian Digestive Health Foundation believes this is unnecessary and unacceptable. We reduce suffering and improve quality of life by empowering Canadians with trusted, up to date, science-based information about digestive health and disease.

As the leading authority on digestive health and disease in Canada, the CDHF provides trusted, unbiased information to the public through its network of experts. As the Foundation of the Canadian Association of Gastroenterology, we work directly with leading physicians, scientists, and other health care professionals to help Canadians understand and take control of their digestive health with confidence and optimism. Through education and research, we strive to:

  • REDUCE the incidence and prevalence of digestive disorders
  • IMPROVE understanding of digestive health issues
  • SUPPORT those suffering from digestive disorders
  • ENHANCE quality of life for those living with digestive disorders

About Rexall™

Since 1904, Rexall has been a trusted name in retail pharmacy. As the flagship pharmacy for Katz Group Canada Ltd., the largest integrated retail pharmacy network in Canada, Rexall is also the umbrella brand for a family of pharmacies dedicated to pharmacy care excellence. Rexall family of pharmacies banners are Rexall, Pharma Plus, Rexall Pharma Plus, The Medicine Shoppe, Guardian and I.D.A. All Rexall family of pharmacies banners exclusively carry Rexall™ Brand. For more information on Rexall visit rexall.ca.

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For further information about the Digestive Health Rexall Resource Guide,
or to speak with a representative from the
Canadian Digestive Health Foundation or Rexall, please contact:

Catherine Mulvale, Director@CDHF.ca; 1.905.829.3949

Tracey Phillips, tphillips@rexall.ca; 1.905.501.7932

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